Announcements

MBA | Business Analytics with Functional Area specialization in Marketing / HR / Finance / SCM

Programme Overview

Offered by: School of Management

The objective of the Master of Business Administration (MBA) course is to nurture and train future managers who are ready to take up business challenges globally. The emphasis of our management education is on developing learning managers who adapt to the contemporary environment.

Specialisations Offered

The programme is designed with dual specialization: Business Analytics; and option to select one* from the following
• Finance
• Marketing
• Human Resource Management
• Supply Chain Management

*Available on the basis of minimum number of students opting  specialization area.
 

 

Programme Duration

2 Years / 4 Semesters

Programme Type

Full-time

Eligibility Criteria

Admission to First semester MBA shall be open to the applicants who have passed the Bachelor’s degree in any discipline with minimum 50% aggregate marks from any recognized university or institution in India or abroad.  The minimum marks for the purpose of eligibility shall be 45% in case of applicants belonging to SC/ST/OBC/PH from Karnataka or as notified by the Government of Karnataka.

 

Programme Structure

I Semester

II Semester

III Semester

IV Semester

Electives

Discipline Specific Elective Groups

Laboratory

IBM Analytics Lab

CMR University and IBM have collaborated to setup an IBM Analytics Lab at CMR University, City Campus to help students enhance their skills in the areas of Business Analytics, Business Intelligence and Big Data. The students receive joint certification from IBM and CMRU on successful completion of the course.

As a part of this initiative, experts from IBM have trained faculty members at CMR University who will further train the post graduate and graduate students. The courses covered in the certification program are:

  1. 1. IBM CE – Enablement Program- Foundation in Business Intelligence using Cognos BI (Descriptive
    Analytics)
  2. 2. IBM CE- Enablement Program – Foundation in Predictive Analytics using SPSS Statistics
  3. 3. IBM CE- Enablement Program – Big Data Analytics for Business Analysts

Common Computer Lab

CMR University provide opportunities for the students to complete their assignments or to undertake course-related projects on computers in this lab.

Students, faculty and staff have access to the computer lab, which provide the tools and technologies to complete class assignments, edit papers, communicate via email and conduct data analyses. This lab is a multi-purpose technology and collaborative workspace located at the basement of the city campus. The lab is dedicated to meeting the teaching, learning and research needs of the faculty, staff and students.

Assessment and Evaluation

The University follows Choice Based Credit System (CBCS), which provides choice for students to select from the prescribed set of courses and earn credits. Students are awarded grades based on their performance for each courses in a semester and Semester Grade Point Average (SGPA), which is a measure of academic performance of a student in a semester. Cumulative Grade Point Average (CGPA) is used as a measure of overall cumulative performance of a student over all semesters. However, the CGPA is invariably calculated from second semester onwards to facilitate students to know their academic progress.

Every Programme has a prescribed Curriculum or the Scheme of Teaching and Evaluation. It prescribes all the courses/ laboratory/ other requirements for the degree and sets out the nominal sequence semester wise. Curriculum also includes SWAYAM and Massive Open Online Courses (MOOCs), offered by premier institutions. A student desirous of additional exposure to a course, without the rigors of obtaining a good grade, ‘audits’ a course that helps him to have an edge over others in placements.

The evaluation system to assess the student is comprehensive and continuous during the entire period of Semester, by the faculty who is teaching the course. Continuous Internal Evaluation (CIE) and Semester End Examination (SEE) constitute the major evaluations prescribed for each course, with only those students maintaining a minimum standard in CIE are permitted to appear in SEE of the course. CIE and SEE to carry 50% weightage each, to enable the course to be evaluated for a total of 100 marks, irrespective of its credits.

Before the start of the Academic session of each semester, a faculty may choose for his course Internal Assessment Test and a minimum of two of the following assessment methods with suitable weightage for each: Assignments (Individual and/or Group), Seminars, Quizzes, Group Discussions, Case studies/Case lets, Practical orientation on Design Thinking, Creativity & Innovation, Participatory & Industry-integrated learning, Practical activities / problem solving exercises, Class presentations, Analysis of Industry/Technical/Business Reports, Reports on Guest Lectures / Webinars / Industrial Visits, Industrial / Social / Rural projects, Participation in Seminars/ Academic Events/Symposia, etc. or any other academic activity.

The Semester End Examination for all the courses for which students registered during the semester shall be conducted at the end of each semester. Some of the courses, where the student performance is evaluated through CIE, may not have SEE.

The makeup examination facility shall be available to those students who have appeared and failed in the SEE in one or more courses in a semester.

 
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