
Getting a Job During the Pandemic – Lessons from “Selling through Crisis”
Organisations follow two rules to ensure sales success during a crisis: Rule 1: Grab market-share from competitors. You have to get a bigger piece of the shrinking pie to stay at the same level as you were earlier. Rule 2: Expand your market to adjacent spaces. This can leverage the extra bandwidth that you have available and scoop up revenue to make up the shortfall. … Continue reading Getting a Job During the Pandemic – Lessons from “Selling through Crisis”