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Bachelor of Business Administration in Logistics & Supply Chain Management

The Bachelor of Business Administration (BBA) in Logistics and Supply Chain Management is a forward-looking undergraduate program designed to develop skilled professionals equipped to lead in one of the most dynamic and vital sectors of the global economy. As businesses across the world—including India—navigate complex, technology-driven supply networks, this program empowers students to become agile strategists and problem-solvers who can optimize logistics operations and drive innovation across value chains.

Spanning three years, the curriculum integrates core business principles with in-depth, industry-aligned expertise in logistics management, procurement, transportation, inventory control, warehousing, supply chain analytics, and strategic sourcing. The program addresses both global best practices and the unique logistics challenges of India’s diverse and rapidly growing economy, including infrastructure constraints, last-mile delivery issues, and the impact of digital India and Make in India initiatives.

Students learn to manage end-to-end supply chain functions across industries such as e-commerce, retail, automotive, manufacturing, agriculture, pharmaceuticals, and logistics service providers, with an emphasis on sustainability, resilience, and digital transformation. They gain hands-on experience with cutting-edge technologies such as ERP platforms (SAP, Oracle), TMS (Transportation Management Systems), WMS (Warehouse Management Systems), and data analytics tools that are transforming global and Indian supply chain operations.

The pedagogical approach combines classroom learning with experiential activities, including live case studies, business simulations, faculty-led consulting projects, and internships with leading logistics firms and startups. Students also gain exposure to global trade regulations, customs procedures, and compliance frameworks, preparing them for cross-border logistics and global sourcing.

Graduates emerge with a strong foundation in analytical thinking, operations strategy, and data-driven decision-making, making them highly employable in roles such as logistics planner, supply chain analyst, procurement manager, inventory controller, and operations consultant. Whether working with multinational corporations, Indian SMEs, or fast-growing logistics tech startups, students are equipped to design and manage efficient, sustainable, and future-ready supply chains.

duration

3 years

Programme type

Full time

Programme Structure

Eligibility Criteria

Candidates should have passed PUC/12th standard or equivalent from any stream.

Key Features

After completion of the programme, a student will be able to:
  • Apply the principles of psychology in multidisciplinary domains to achieve personal, professional, and organisational outcomes
  • Design, implement, and critically validate well-being programmes in counselling and industrial settings
  • Produce meaningful and relevant research studies addressing psychosocial issues in counselling, clinical, and industrial settings
  • Solve professional, ethical, and multicultural issues in diverse professional and organisational settings

Scope and Objectives

Scope:

India, being one of the fastest-growing economies in the world, is undergoing a significant logistics transformation. The government’s push through initiatives like PM Gati Shakti, National Logistics Policy (2022), and Make in India is creating a unified, technology-enabled logistics ecosystem. With India's logistics sector projected to reach USD 380 billion by 2025, the demand for skilled supply chain professionals is at an all-time high.

The BBA in Logistics and Supply Chain Management prepares students to effectively manage the planning, execution, and optimization of product and service flows across domestic and international supply networks.

Objective :
  • To Impart Core Business and Sector-Specific Knowledge : Provide a strong foundation in management principles, economics, and operations, with a specialized focus on logistics, procurement, inventory control, and global supply chain management.
  • To Equip Students with Practical and Digital Skills : Train students in modern logistics technologies, including ERP (SAP, Oracle), WMS (Warehouse Management Systems), TMS (Transport Management Systems), GPS tracking, automation tools, and data analytics platforms to enhance operational efficiency.
  • To Align with India’s National Logistics Vision : Foster an understanding of India’s logistics challenges and opportunities, including regional connectivity, infrastructure planning, and integration of supply chain processes in line with National Logistics Policy 2022 and PM Gati Shakti Master Plan.
  • To Encourage Sustainable and Green Supply Chain Practices : Promote environmentally responsible logistics, including route optimization, green packaging, and the adoption of electric and fuel-efficient transport solutions.
  • To Enhance Employability through Industry Exposure : Embed hands-on learning through internships, port and warehouse visits, live projects, and industry mentoring, to bridge classroom learning with real-world supply chain operations.
  • To Nurture Entrepreneurial and Innovation-Oriented Mindsets : Develop future-ready professionals capable of launching startups in logistics services, freight tech, and warehousing—supported by India’s growing logistics startup ecosystem and Startup India mission.
  • To Prepare for Global Supply Chain Careers : Equip students with knowledge of international trade regulations, Incoterms, documentation, and customs clearance to work with multinational logistics firms, freight forwarders, and export-import houses.
  • To Strengthen Communication and Problem-Solving Abilities : Build essential soft skills including leadership, negotiation, critical thinking, and analytical decision-making to manage cross-functional teams and complex logistics networks.

Programme Structure

STE : BBA (L&SCM)

Programme Assessment

  • Choice-Based Credit System (CBCS): The university follows CBCS, which allows students to choose courses and earn credits based on their performance
  • Grades and GPA: Students are awarded grades for each course in a semester, and their Semester Grade Point Average (SGPA) is calculated to measure their academic performance. Cumulative Grade Point Average (CGPA) is used to evaluate the overall performance of a student across all semesters.
  • Prescribed Curriculum: Each program has a prescribed curriculum or Scheme of Teaching and Evaluation, which includes the required courses, laboratories, and other degree requirements. It also incorporates SWAYAM and Massive Open Online Courses (MOOCs) offered by reputed institutions.
  • Auditing Courses: Students have the option to audit courses, which allows them to gain additional exposure without the pressure of obtaining a grade. This can give them an advantage in placements.
  • Evaluation System: The evaluation of students is comprehensive and continuous throughout the semester. It consists of Continuous Internal Evaluation (CIE) and Semester End Examination (SEE). CIE and SEE carry equal weightage of 50% each, resulting in a total evaluation of 100 marks for each course, regardless of its credit value.
  • Assessment Methods: Before each semester, faculty members may choose assessment methods such as assignments, seminars, quizzes, group discussions, case studies, practical activities, class presentations, industry reports, etc., with suitable weightage for each.
  • Semester End Examination: A Semester End Examination is conducted for all registered courses at the end of each semester. However, some courses that already have Continuous Internal Evaluation may not require a SEE. 
  • Makeup Examinations: Students who fail the Semester End Examination in one or more courses are eligible for makeup examinations, which provide an opportunity to retake the failed exams and improve their grades.

Programme Outcome

Program Educational Objectives (PEOs)

  • PEO1: To provide a coherent understanding of how various industries in the manufacturing and service sector operate and are managed
  • PEO2: To build managerial, analytical and critical thinking skills for designing digital marketing strategies and analysis across industries,
  • PEO3: To address student’s unique learning needs and provide them them with the disciplinary knowledge and skills to apply in unfamiliar contexts, for start-ups or any entrepreneurial venture
  • PEO4: To imbibe knowledge, understanding and skills required to identify problems, collect relevant quantitative and qualitative data drawing on a wide range of sources, and use methodologies as appropriate to the subject(s) for formulating evidence-based solutions.
  • PEO5: To expose interpersonal and information technology skills to design ethical and sustainable business and marketing solutions to real-world problems.
  • PEO6: To build a solid foundation to pursue higher level studies and research in areas of marketing and business administration.

Program Outcomes (POs)

Graduates will be able to:
  • PEO1: Demonstrate a foundation of digital marketing theoretical concepts and practices through innovative techniques to step out as corporate ready professionals.
  • PEO2: Use capabilities and skills in areas of business and marketing to take up roles in digital marketing services for associate and analyst positions across diverse industries.
  • PEO3: Apply sensitivity towards organizational, economic and cultural diversity while designing solutions to meet global challenges
  • PEO4: Build creativity and innovative thinking to develop entrepreneurial skills.


  • PSO1: Apply core principles of logistics and supply chain management—including procurement, inventory control, warehousing, transportation, and distribution—to improve operational efficiency across manufacturing and service industries.
  • PSO2: Utilize data-driven tools, enterprise resource planning (ERP) systems, and supply chain analytics to monitor performance, forecast demand, and manage resources effectively in real-time logistics environments.
  • PSO3: Demonstrate the ability to design and implement cost-effective and sustainable supply chain strategies, considering global trade regulations, ethical sourcing, and environmental concerns.
  • PSO4: Exhibit strategic thinking, leadership, and collaborative skills to manage cross-functional supply chain operations and solve industry-specific logistics challenges with a global mindset.
  • PSO5: Analyze and interpret logistics data using modern tools and techniques to support decision-making in inventory management, transportation planning, supplier selection, and customer service optimization.
  • PSO6: Prepare for professional roles in areas such as logistics coordination, warehouse management, procurement, distribution, freight forwarding, and international trade, with readiness for both corporate and entrepreneurial careers.

Course Outcomes


STE : BBA (L&SCM)
  • CO1: Understand fundamental concepts of logistics, supply chain management, procurement, inventory control, and distribution in both domestic and global contexts.
  • CO2: Apply data collection, organization, and processing techniques to analyze supply chain performance using tools like Excel, ERP systems, and supply chain software.
  • CO3: Use data visualization and reporting tools such as Power BI and Tableau to communicate key logistics and supply chain metrics effectively.
  • CO4: Demonstrate the ability to develop and evaluate forecasting, inventory, and transportation models to support decision-making in supply chain operations.
  • CO5: Analyze real-world logistics challenges and apply supply chain strategies to optimize cost, quality, service, and sustainability in functional areas like warehousing, transportation, and procurement.
  • CO6: Interpret operational data and KPIs to generate actionable insights, present findings through dashboards, and support strategic business decisions.
  • CO7: Evaluate ethical, regulatory, and environmental issues related to logistics and global supply chains, with an emphasis on sustainable and responsible business practices.
  • CO8: Collaborate in teams to solve logistics and supply chain problems through case studies, live projects, internships, and industry interactions.

What expertise will you gain?

Knowledge of the entire supply chain process, from procurement and inventory management to transportation and distribution, tailored for the Indian market.

Transportation & Distribution: Ability to design and manage efficient transportation networks and distribution channels, optimizing cost and time, particularly in India’s diverse and evolving infrastructure.

Inventory and Warehouse Management: Expertise in managing inventory levels, warehouse operations, and storage techniques, crucial for sectors like e-commerce, FMCG, and manufacturing.

Procurement & Sourcing: Skills in strategic procurement, vendor management, and cost-effective sourcing, especially in a cost-sensitive market like India.

Proficiency in WMS to streamline warehouse operations, improve stock management, and enhance fulfillment accuracy.

Understanding of potential risks (e.g., geopolitical, natural disasters, etc.) in the supply chain and how to develop mitigation strategies.

Familiarity with India’s unique logistical challenges—regional infrastructure gaps, rural-urban supply chains, and last-mile delivery in remote areas.

Career Opportunity

  • Logistics & Supply Chain Companies
  • E-commerce & Retail Giants
  • Retail & FMCG Corporates
  • IT & Software Services
  • Banking, Financial Services & Insurance (BFSI)
  • Telecom & Infrastructure
  • Consulting Firms
  • Startups & Incubators

Placements at

CMR University

200+ Recruiters, Pre-Placement modules from first semester focus on employability, emphasis on experiential learning, extensive focus on Internships, Training for competitive examinations – CAT, GRE, TOEFL, CMAT, Bank PO, and more.

Testimonials

"I loved the infrastructure of CMR University and its management. As a club coordinator I learnt how to manage team and the events helped me to grow my confidence level. I would like to specially thank the placement cell for guiding me and providing me a good platform (company) for my career."

Radheshyam Thakur

BCA

"I loved the infrastructure of CMR University and its management. As a club coordinator I learnt how to manage team and the events helped me to grow my confidence level. I would like to specially thank the placement cell for guiding me and providing me a good platform (company) for my career."

Radheshyam Thakur

BCA

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FAQs

The BBA in Logistics and Supply Chain Management is a 3-year undergraduate programme divided into 6 semesters. It combines foundational business knowledge with specialized training in logistics, operations, procurement, transportation, warehousing, and supply chain technologies.

 While a regular BBA focuses on core business administration concepts, the BBA in Logistics and SCM emphasizes the planning, execution, and optimization of supply chain operations. It offers in-depth knowledge in logistics networks, global trade, inventory management, ERP tools, and more—preparing students for critical roles in both manufacturing and service industries.

 The programme offers elective choices in advanced areas such as:

  • International Logistics & Trade Compliance

  • Warehouse & Inventory Management

  • Transport & Distribution Management

  • Green and Sustainable Supply Chains

ERP and Supply Chain Analytics

 Graduates are prepared for a range of roles, including:

  • Logistics Coordinator / Executive

  • Supply Chain Analyst

  • Procurement Officer

  • Warehouse Manager

  • Operations Planner

  • Import-Export Specialist

  • Inventory & Demand Analyst

  • Transportation Manager

  • ERP Implementation Consultant

Students can further their education with:

  • MBA in Supply Chain / Operations / Logistics

  • PG Diploma in SCM, International Trade, or Logistics

  • MSc in Global Supply Chain Management

  • Certifications like CSCP, CPIM, Lean Six Sigma, or SAP SCM

 Students will gain:

  • Understanding of end-to-end supply chain processes

  • Proficiency in tools like Excel, SAP, Tally ERP, Power BI, and logistics platforms

  • Strategic thinking in procurement, sourcing, and distribution

  • Analytical and decision-making skills using SCM data

  • Knowledge of global trade laws, documentation, and customs

  • Practical problem-solving and teamwork abilities

The programme includes industry internships, live projects, and SCM simulations. Students get to work with logistics firms, warehousing companies, e-commerce giants, and manufacturers to gain real-world experience.

Candidates must have passed 12th Grade / PUC or equivalent from any stream. While prior knowledge of logistics is not required, an interest in operations, coordination, and business processes is advantageous.

The university has strong placement support with 200+ recruiting companies. Training in aptitude, communication, resume-building, and domain-specific tools is integrated into the curriculum from the first year.

  1. Eligibility Check: Ensure you’ve completed 12th/PUC or equivalent.

  2. Application: Submit the online application through the university website.

  3. Selection: Based on document verification, CMRUAT (if applicable), and personal interview.

  4. Enrollment: Upon selection, students receive an offer letter and complete the fee payment and onboarding process.

Want to know more about CMRU?

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