M.Sc. | Electronic Media

Programme Overview

Offered by: School of Social Sciences & Humanities

Electronic media exists in many forms – radio, television, smart phones and more. It is a category of media through which one can spread information or communicate through electronic devices. It is a powerful version of media that has a visual appeal and is more convincing, as people can see live pictures of events on television or view text/images on smart phones.

The rapidly growing media industry demands a large number of media professionals with a thorough training in the various production and broadcasting methods. In this programme, the students will acquire the necessary skills and knowledge to meet the industry requirements. The curriculum emphasizes on both theoretical and practical components. This programme is designed to impart the information and knowledge of electronic media to those who aspire to work in the media and entertainment sector – Radio, TV, Advertising and Films. The students are expected to complete one project and internship in each year.

Career Opportunities

A plethora of jobs and opportunities for growth are available in the field of Reporting, News Anchoring, Editing & Mixing, Advertising, Content Writing, Public Relations, Story Writing for Television and Film, Photography, Cinematography, Digital Marketing, Graphic Designing, Animation, Sound Recording and Engineering.


Programme Duration

2 years (4 Semesters)

Programme Type


Eligibility Criteria

Candidate must have passed Bachelor degree examination in any discipline from a recognised university with a minimum of 50% marks (45% in case of SC/ST/PH students).


Programme Structure





Note: Courses are revised and/or updated every academic year to synchronize with industry requirements


Assessment and Evaluation

The University follows Choice Based Credit System (CBCS), which provides choice for students to select from the prescribed set of courses and earn credits. Students are awarded grades based on their performance for each courses in a semester and Semester Grade Point Average (SGPA), which is a measure of academic performance of a student in a semester. Cumulative Grade Point Average (CGPA) is used as a measure of overall cumulative performance of a student over all semesters. However, the CGPA is invariably calculated from second semester onwards to facilitate students to know their academic progress.

Every Programme has a prescribed Curriculum or the Scheme of Teaching and Evaluation. It prescribes all the courses/ laboratory/ other requirements for the degree and sets out the nominal sequence semester wise. Curriculum also includes SWAYAM and Massive Open Online Courses (MOOCs), offered by premier institutions. A student desirous of additional exposure to a course, without the rigors of obtaining a good grade, ‘audits’ a course that helps him to have an edge over others in placements.

The evaluation system to assess the student is comprehensive and continuous during the entire period of Semester, by the faculty who is teaching the course. Continuous Internal Evaluation (CIE) and Semester End Examination (SEE) constitute the major evaluations prescribed for each course, with only those students maintaining a minimum standard in CIE are permitted to appear in SEE of the course. CIE and SEE to carry 50% weightage each, to enable the course to be evaluated for a total of 100 marks, irrespective of its credits.

Before the start of the Academic session of each semester, a faculty may choose for his course Internal Assessment Test and a minimum of two of the following assessment methods with suitable weightage for each: Assignments (Individual and/or Group), Seminars, Quizzes, Group Discussions, Case Studies, Practical Orientation on Design Thinking, Creativity & Innovation, Participatory & Industry Integrated Learning, Practical Activities/Problem Solving Exercises, Class Presentations, Analysis of Industry/Technical/Business Reports, Reports on Guest Lectures/Webinars/Industrial Visits, Industrial/Social/Rural Projects, Participation in Seminars/Academic Events/Symposia or any other academic activity.

The Semester End Examination for all the courses for which students registered during the semester shall be conducted at the end of each semester. Some of the courses, where the student performance is evaluated through CIE, may not have SEE.

The makeup examination facility shall be available to those students who have appeared and failed in the SEE in one or more courses in a semester.