Semester I
College Writing I
Freshman Humanities Core
Introduction to Mass Media
General Studies Elective 1
Design & Innovation
Introduction to Digital Communications
Announcements
Offered by: School of Audio and Visual Technologies
The advertising and public relations program equips students with media strategy, media planning, advertising research, and copy writing skills to develop professional advertising and public relations campaigns for the corporate, government, consumer and media sectors.
3 years
Full-time
Candidates should have passed 12th standard or equivalent examination. Students are required to submit a personal statement, outlining their background and personal and professional interests in the media.
College Writing I
Freshman Humanities Core
Introduction to Mass Media
General Studies Elective 1
Design & Innovation
Introduction to Digital Communications
College Writing II
Introduction to Global Cultures
Visual Communications
Social Science Core
General Studies Elective 2
Media Studies Elective 1
Evaluation is based on a mix of Mid-Term Exams, Final Exams, Quizzes, Assignments and Projects.